Reebok LA™: Field Day Dash
At Reebok LA, we were all about having a good time and bringing people together. So we thought, what better than to throw an epic scavenger hunt around the city of LA! We teamed up with A Couple Of Trainers to create an event full of fun along with 13 of the hottest fitness studios in the West Hollywood area.
To accrue points, the teams had to complete as many outlandish street challenges as well as fitness challenges at each studio as they could in a set amount of time. They had to post all completed challenges on Instagram using unique tags and hashtags so the team back at Reebok LA HQ could calculate scores. The teams with the most points went into the BATTLE ROUNDS.
The top 6 teams with the most points accumulated were entered into a bracket system to compete at field day style games in hopes to be deemed the ULTIMATE scavenger hunt champions and win the grand prize!
To keep the competitors fuled we partnered with Kind Bar, Kevita, Power Crunch, and Propel; and to keep them feeling good after their harrowing day, we brought in Stretched LA to stretch them out, put them through Normatec, and restore their muscles.